chapter 9 :AI insights

4 Trend Direction Prediction

Predicts whether a metric is likely to increase, decrease, or remain stable over time.
A trend represents the long-term movement of data.

Example:
Monthly revenue:

  • Jan: ₹5 lakh

  • Feb: ₹6 lakh

  • Mar: ₹7 lakh
    AI insight: “Revenue trend is increasing.”

Analysis Process:

  1. Plot data over time.

  2. Fit trend line or model.

  3. Calculate growth rate.

  4. Predict future direction.